PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH PADA BANK BRI KANTOR CABANG PAYAKUMBUH

Abstract

Ifrianti, Bella 2020. "The Effect of Service Quality on Customer Satisfaction At BRI Bank Pyakumbuh Branch Office.”Final Project, Management Department Pos Indonesia Polytechnic Business Bandung.

A bank in general is a financial intermediary institution regulated with the authority to receive money deposits, lending money, and issuing a process or what is known as banknotes. The world of banking plays a very important role in life Public. It can be felt that the activities carried out by the community actually always associated with banking activities, therefore quality services must be improved to achieve bank customer satisfaction. Where To improve the quality of service of a bank, it is preferable that the bank leader provide opportunities for training and employees should be careful carrying out transactions so as to minimize potential losses that will occur. Based on the results of research that has been done shows that there is a significant positive effect between Quality service to customer satisfaction at BRI bank branch offices Payakumbuh.